Highlights in Short
The Apple “Let Loose” event,
held on May 7, 2024, was focused on the unveiling of new
iPad models, specifically the iPad Pro and iPad Air, along with
updates to accessories like the Apple Pencil and Magic Keyboard.
Apple kicked off 2024 with a
bang, hosting the “Let Loose” event that sent ripples through the tech world.
The focus? A complete reinvigoration of the iPad lineup, alongside some
exciting new accessories. Let’s delve into the details of each product announcement
and explore what Apple has in store for the future of mobile computing.
The All-New iPad Pro:
Powerhouse Performance Meets Stunning Design
The star of the show, the new
iPad Pro, signifies a significant leap forward. Here’s what sets it apart:
- M4 Chip Debuts: The iPad Pro takes the
crown as the first device powered by Apple’s next-generation M4 chip. This
powerhouse promises a 40% performance boost over the M2 and a staggering
200% improvement over the M1, making it a creative professional’s dream. - Display to Dazzle: Apple stays true to
its reputation with a stunning Liquid Retina XDR display across both the
11-inch and 12.9-inch variants. Expect vibrant colors, exceptional
contrast, and industry-leading peak brightness for an unparalleled viewing
experience. - ProMotion 120Hz Refresh Rate: The
super-smooth ProMotion display with a 120Hz refresh rate ensures
buttery-smooth scrolling and exceptional responsiveness, ideal for
artists, designers, and gamers. - Camera Upgrades: The new iPad Pro
boasts a state-of-the-art 12MP wide rear camera with improved low-light
performance and a sophisticated LiDAR scanner for enhanced depth-sensing
applications. The 12MP TrueDepth front camera delivers incredible video
call clarity. - Connectivity Boost: The iPad Pro gets a
connectivity upgrade with support for next-generation Wi-Fi 6E for
blazing-fast wireless speeds and faster cellular options for seamless
on-the-go productivity.
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| 2022 iPad Pro (left) vs 2024 iPad Pro (right) |
The new iPad Pro Variants and
Pricing:
The iPad Pro comes in two
familiar screen sizes: 11-inch and 12.9-inch. Storage options range from 128GB
to 2TB, with Wi-Fi and Wi-Fi + Cellular connectivity choices. Here’s a
tentative pricing breakdown (subject to official confirmation):
- 11-inch Wi-Fi (128GB): Starting at $899
- 11-inch Wi-Fi + Cellular (128GB): Starting at $1049
- 12.9-inch Wi-Fi (128GB): Starting at $1149
- 12.9-inch Wi-Fi + Cellular (128GB): Starting at
$1299
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| The new iPad Pro 2024 |
The New iPad Air: A Balanced
Powerhouse
Apple’s popular mid-range iPad
Air also received a refresh:
- M2 Chip Integration: The iPad Air gets
a significant performance upgrade with the powerful M2 chip, offering a
50% leap over the previous generation’s M1 chip. This makes it ideal for
multitasking, demanding applications, and creative pursuits. - Display Brilliance: The iPad Air
retains its gorgeous Liquid Retina display, delivering exceptional clarity
and color accuracy for an immersive user experience. - Improved Front Camera: The 12MP Ultra
Wide front camera on the iPad Air enhances video call quality and offers a
wider field of view for group interactions. - Colors Galore: The iPad Air continues
to be offered in a variety of eye-catching colors, including Space Gray,
Silver, Pink, Blue, and Purple.
Variants and Pricing:
The iPad Air retains its familiar
screen sizes with storage options ranging from 64GB to 2TB. Here’s a look at
the expected pricing:
- 10.9-inch Wi-Fi (64GB): Starting at $599
- 10.9-inch Wi-Fi + Cellular (64GB): Starting at $749
- 11-inch Wi-Fi (64GB): Starting at $649
- 11-inch Wi-Fi + Cellular (64GB): Starting at $799
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| The new iPad Air 2024 model |
Magic Keyboard Gets an Upgrade
The Magic Keyboard, a user
favorite, also received an update:
- Aluminum Build: The new Magic Keyboard
features a sleek and robust aluminum construction, enhancing durability
and aesthetics. - Larger Trackpad: The trackpad on the
Magic Keyboard has been enlarged, providing a more comfortable and
intuitive user experience for navigating and manipulating content.
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| Apple New Magic keyboard |
Apple Pencil Pro: Supercharged
for Precision
Alongside the new iPads, Apple
introduced the highly anticipated Pencil Pro:
- Haptic Feedback: The Pencil Pro
introduces a revolutionary haptic feedback feature that simulates the feel
of writing on real paper, providing a more natural and immersive creative experience. - Customizable Tips: The Pencil Pro
boasts swappable tips that cater to different artistic preferences,
allowing users to switch between a fine point, a soft tip, and a brush tip
for ultimate versatility. - Wireless Charging: The Pencil Pro
conveniently charges wirelessly by magnetically attaching to the side of
the new iPad Pro, ensuring it’s always ready to unleash creativity.
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| Apple pencil pro |
The Power Behind It All: The
Apple M4 Chip
The M4 chip is the heart and soul
of the new iPad Pro. Building upon the success of the M3, the M4 delivers
significant performance improvements across the board:
- CPU: Up to 15% faster CPU performance
compared to the M3. - GPU: Up to 30% faster graphics
performance for demanding creative tasks. - Neural Engine: The 16-core Neural
Engine delivers even faster machine learning capabilities for tasks like
image recognition and video editing.
Overall, the Apple “Let Loose” event was centered around the latest advancements in the iPad lineup, emphasizing performance upgrades, display enhancements, and improved accessories to cater to both professional and everyday users.
Read the official Apple Let Loose blog article here.
